As the clean label movement reshapes the food and beverage industry, brands are under pressure to reduce sugar and artificial additives without compromising taste or texture.
In a recent feature by Food Ingredients First, Shannon Fitzgerald, our Marketing Manager for Human Nutrition and Health, shared expert insights on how our INjoy™ Mouthfeel Modifier Systems are helping brands meet these evolving demands.
Tackling Texture Loss in Low-Sugar and Plant-Based Beverages
“Protein’s solubility can cause problems in liquids, leading to a chalky, grainy mouthfeel. This is only exacerbated in plant-based proteins as they tend to be highly aggregated, which increases viscosity and, in turn, grittiness,” Fitzgerald explains.
Sugar plays a dual role in beverages, contributing not only sweetness but also viscosity and body. “Removing it can make a product feel watery. While sweeteners like monk fruit can help restore sweetness, they don’t bring back the expected mouthfeel.”
The INjoy™ Beverage Advantage
Our INjoy™ Mouthfeel Modifier Systems are designed to rebuild the sensory experience lost in sugar reduction. These systems combine functional ingredients such as hydrocolloids, fats, and nutritional oils to restore body, creaminess, and consistency.
“Using a system versus individual ingredients allows for product consistency. It also simplifies inventory and supply chain management. With our systems, brands can create clean label, low-sugar beverages that maintain a great sensory experience—because taste doesn’t lie,” says Fitzgerald.
Global Inspiration, Local Innovation
Global food and beverage trends are increasingly influencing how brands approach texture in product development. Unique formats like boba tea, bring an unusual textural element to fruity teas with popping pearls. Consumers are increasingly looking to diversify their sensory experiences.
INjoy™ systems support this shift by enabling formulators to replicate globally inspired textures while maintaining clean label standards and formulation consistency.
Learn More
We’re proud to support brands in delivering clean label innovation without compromising taste or texture. Whether you’re reformulating an existing product or launching something new, our INjoy™ systems can help you meet consumer expectations.
Click below to read the full article or contact us today to speak with one of our team members.
